Inventory Reduction Sale

I hope you all had a great Christmas. I just wanted to let you know that we have started our end of year sale. Most everything in the store is on sale anywhere from 30%-75% off.

We will be closed New Years Day, and we will be closing earlier than our normal 6pm on New Year’s Eve, just give us a call for details.

Shop early for best selection on sizes. See you all soon.

Happy New Year!


Less than 2 Weeks until Christmas


I just wanted you to know we will be having a secret sale this weekend, Friday, December 12th and Saturday, December 13th. You will be able to draw your “Secret Sale” card when you come in, and the card could have anything between 10% off your entire purchase to 50% off your entire purchase, and everything in between. It is truly the luck of the draw. Also we will have giveaways this weekend only. Also, a $25 fashion buck will be earned for every purchase of $100 or more from now until Christmas.

We will be open EXTENDED HOURS this Friday and Saturday, so you can shop late. We will also be open late on Tuesday and Thursday, December 16th and 18th. Along with some other dates. Call the store for hours, questions, and details.

We did receive new shipments this week including more of our long sleeve lace tees that are great for layering – this will be our last shipment of these before Christmas. We do have great sizing in those shirts right now, so come in for the best selection. We also received several other shipments, so come see what’s new.

See you all this Weekend!

22 Shopping Days Left!!!!

Hello everyone! Have you all recovered from Thanksgiving and a weekend of fun?

If you haven’t made it to downtown yet to do some Christmas shopping, let me encourage you to do so as soon as you get the chance. Downtown is hustling and busting at the seams with unique gifts for all the people on your list.

Serendipity is no exception. We have a great selection of affordable clothing and accessories. So please come visit us this holiday season. There is only 22 shopping days left until Christmas.

As you know, we rotate an item of the week every week. That item remains 20% off for the entire week. This week our item of the week is Hanky Panky’s ( If you have never been introduced to this product, please come in and allow me to introduce you to this amazing line. We also have them in ornaments and with crystal snowmen, festive and great for stockings.

Also, one of your favorite products hit the shelves on Friday. Our resident line of great layering tees, jackets, skirts, and dresses are back and cuter than ever. The best thing is the modest price point, and that makes them amazing for gifts.

As always, it is great to see you all. I enjoy hearing from each one of you. Please be sure to come see us soon.